Apple and Autonomous Vehicles

Apple has made many false starts getting into the autonomous vehicle market—they continue their efforts both by themselves and through potential partnerships.

Many believe that Apple’s future as a tech giant will be to expand beyond phones and computers, which they have conquered already. Some believe that either a role in self-driving cars or in improving health care are their best bets.

Hyundai has made a public confirmation that they have been talking to Apple about the two companies working together in some form. Hyundai’s role could be in manufacturing and with battery technology. A product could be available as soon as 2024.

Additionally, Apple sought and received the OK from California regulators to test self-driving cars on city streets. They have a handful of vehicles equipped with a variety of sensors including radar and lidar which have been spotted on the roads of Silicon Valley.

Lastly, Apple has been hiring and invest in their own business even amongst staff cuts, leadership changeups and new strategies.